Head of marketing overseeing brand strategy and events across BurdaLuxury's brands. Collaborating with teams to drive commercial projects and deliver high-impact marketing campaigns.
Responsibilities
Oversee marketing, brand strategy, and events across BurdaLuxury's brands
Translate regional marketing strategy into a market-specific plan that supports brand, audience, and revenue goals
Lead the execution of integrated campaigns across print, digital, social, and experiential channels
Manage market-level marketing calendar in coordination with editorial, sales, and events teams
Ensure alignment with regional branding, pricing, and creative frameworks
Work collaboratively with editorial, sales, social media, and Content Studio teams to develop strong brand guidelines
Work closely with the Content Studio to identify creative opportunities
Develop local marketing proposals and oversee end-to-end campaign delivery
Track ROI and report outcomes to regional leadership
Oversee planning and execution of flagship events
Collaborate with regional team to oversee digital and physical distribution
Build a strong database of consumers and target segments
Support the commercial team in pitching key initiatives
Requirements
Bachelor’s degree in marketing or a related field
7 + years of events and marketing experience
Strong communication skills, knowing how to take understand and translate complex ideas to various teams
Strong creativity and ability to think commercially
Ability to lead collaboratively within a matrix environment
Passion for making work that stands out and makes a difference for our audience
Graphic design ability and strong aesthetic sensibilities are a plus
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