Account Based Marketing Manager driving personalized, account-centric campaigns for Broadcom's Digital Marketing team. Looking for strategic marketers with ABM experience in a fast-paced, in-office environment.
Responsibilities
Drive end-to-end ABM campaign development and execution
Partner closely with Product Marketing, Creative, and Digital Channel leads
Assist in building and testing compelling campaign deliverables
Manage and communicate a clear campaigns calendar
Track and optimize campaigns to ensure high ROI
Work with team members to report on defined KPIs
Requirements
12+ years of related marketing experience
Minimum of 2 years dedicated to Account Based Marketing (ABM)
Bachelor’s degree in Engineering, with a concentration in Marketing or a related field
Expert knowledge of marketing campaign best practices
Exceptional project management skills
Proven experience collaborating within a cross-functional team
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