Digital Marketing Specialist managing global advertising campaigns across Google Ads and Facebook Ads. Analyzing performance metrics and optimizing campaigns for international markets with cross - timezone collaboration.
About the role
- Digital Marketing Manager overseeing day-to-day progress and delivery of the website rebuild for BMT. Coordinating teams to ensure strong performance and a clear customer journey.
Responsibilities
- Overseeing digital delivery and project management for the website rebuild
- Coordinating internal teams, UX designers, and developers
- Maintaining timelines, dependencies, and approvals
- Bringing order and clarity to the build process
- Ensuring best practice in SEO, performance, accessibility, structured content, and analytics
- Reviewing UX and wireframes to ensure clarity and logical user journeys
- Managing the CMS setup (Umbraco), including structure, permissions, and workflows
- Working with stakeholders to source, refine, and structure content
- Building and uploading content directly into Umbraco
- Configuring and integrating HubSpot forms, ensuring GDPR compliance
- Defining and overseeing analytics and tracking implementation (GA4, SEMrush)
- Running structured QA, testing, and launch preparation
Requirements
- You have a track record of delivering website rebuilds and are comfortable working both strategically and hands-on.
- You understand the importance of content structure, not just copy, and can build pages yourself as well as manage others.
- You are confident with Umbraco (or a similar CMS) and have experience configuring HubSpot forms with clean logic and data.
- Your knowledge of SEO, analytics, and project management ensures you can keep the project moving smoothly and spot issues early.
- You work well with UX, developers, and agencies, and can explain technical concepts simply.
- Your attention to detail in content structure, layout, and presentation is strong, and you are comfortable with QA and UAT processes.
- Experience in complex B2B or technical sectors, and familiarity with CRO testing tools, is an advantage.
Benefits
- Private Medical (family coverage)
- Enhanced Pension
- 18 weeks enhanced maternity pay (after a qualifying period of 1 year)
- Family friendly policies
- Committed to an inclusive culture
- Wellbeing Fund – an annual fund for personal hobbies or interests
- 26 Days Annual Leave (plus bank holidays)
- Holiday Trading
- Retail Vouchers
- Professional Subscriptions
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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