Hybrid Senior International Marketing Manager – Drainage Franchise

Posted 6 days ago

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About the role

  • Sr. International Marketing Manager for BD's drainage platform, focusing on strategic growth and market differentiation. Collaborates cross-functionally to enhance brand presence and competitiveness.

Responsibilities

  • Partner with the regions to develop strategic growth plans, focusing on market development, expansion and competitive differentiation aligned with platform strategy.
  • Partner with regional teams to analyze market data and identify emerging trends.
  • Assess the global competitive landscape and leverage customer insights to drive strategic differentiation.
  • Lead global market modeling to identify and monitor key growth opportunities and inform capacity planning.
  • Partner with Commercial Operations to ensure adequate supply and sustained project execution.
  • Collaborate internally across functions including Marketing, R&D, Medical and Regions and externally by going to conferences, studying trends, understanding guidelines and studies, working with KOL’s etc. to identify customer focused insights and opportunities.
  • Act as a liaison to regional teams, ensuring marketing plans support global strategy and revenue targets.
  • Lead development of global education tools, communication programs, training, and budget impact models.
  • Partner with innovation team to identify and drive key innovation projects to drive growth and expansion globally, including organic and potential acquisition or investment opportunities.
  • Lead portfolio reviews with regional teams to ensure alignment and performance optimization.
  • Identify portfolio gaps within regions, focusing on underperforming products and potential areas for improvement.
  • Implement comprehensive portfolio strategies to optimize product mix and increase profitability.

Requirements

  • Bachelor’s degree in marketing, business, or a technical field
  • At least 7 years of experience in marketing, product management, or in an international business role
  • Strong organizational skills and demonstrated ability to meet tight deadlines in an environment of competing priorities
  • Action oriented with demonstrated ability to get results
  • Demonstrated interpersonal skills related to interfacing and establishing relationships with customers and key influencers to ensure that marketing decisions are customer-driven
  • Thorough understanding of global laws and regulations related to the approvals, sales and marketing regulation
  • Ability to travel internationally up to 35%.

Benefits

  • Health insurance
  • 401(k) matching
  • Flexible working hours
  • Paid time off
  • Professional development opportunities

Job title

Senior International Marketing Manager – Drainage Franchise

Job type

Experience level

Senior

Salary

$124,700 - $205,700 per year

Degree requirement

Bachelor's Degree

Location requirements

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