Data Analyst supporting the operation of virtual power plants at DieEnergiekoppler GmbH. Analyze data, improve marketing potential, and support client operations in an agile environment.
About the role
- Digital Delivery Data Analyst tasked with creating and implementing analytical reports and dashboards for BancFirst's digital platforms. Collaborating with multiple teams to transform data into insights while ensuring compliance.
Responsibilities
- Develop recurring and ad hoc reports from digital banking platforms (online banking, mobile banking, digital account opening, credit monitoring, payments, and related systems).
- Analyze customer demographics and behavior, with an emphasis on age cohorts by product type, channel usage, and engagement patterns.
- Design dashboards and visualizations that clearly communicate trends, performance metrics, and customer insights to business stakeholders.
- Identify opportunities to improve customer acquisition, retention, and digital adoption through data-driven insights.
- Provide analytical support for targeted marketing campaigns, including customer segmentation, channel selection, and campaign performance measurement.
- Assist in determining optimal digital and non-digital channels for different customer segments based on behavioral and demographic data.
- Support A/B testing and pilot initiatives by defining metrics, tracking outcomes, and presenting results.
- Ensure accuracy, consistency, and reliability of data used in reporting and analysis.
- Adhere to BancFirst data governance standards, information security policies, and applicable regulatory requirements.
- Document data sources, assumptions, and methodologies to support transparency and auditability.
- Partner with Digital Delivery leadership to define reporting requirements and key performance indicators (KPIs).
Requirements
- Bachelor’s degree in Data Analytics, Business Analytics, Information Systems, Finance, Statistics, or a related field.
- 3+ years of experience in a data analyst or business intelligence role, preferably within financial services or a regulated industry.
- Strong proficiency in data analysis and visualization tools (e.g., SQL, Excel, Power BI, Tableau, or similar).
- Experience working with large datasets and multiple data sources.
- Demonstrated ability to translate data into actionable business insights.
- Strong attention to detail and commitment to data accuracy.
Benefits
- Excellent benefits and a learning environment
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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