Business Data Analyst II supporting SAS/SQL - based CCAR Y14 reporting solutions at Truist. Ensuring accuracy and regulatory alignment of CCAR Y14 data through reporting enhancements and analysis.
About the role
- Analyst managing technical governance for global account in APAC Analytics. Responsible for global data collection and e-commerce operations across regional markets.
Responsibilities
- Technical Implementation & Global Governance
- End-to-End Tracking: Own the full implementation lifecycle via Google Tag Manager (GTM), ensuring data collection is accurate, consistent, and exhaustive across all web properties.
- GA4 Architecture: Maintain and optimize GA4 property structures, ensuring cross-market data aligns with global reporting standards.
- Data Governance: Act as the gatekeeper for global account standards, ensuring regional teams adhere to unified data dictionaries and tagging logic.
- Martech & Feed Management
- E-commerce Operations: Manage and optimize Google Merchant Center (GMC) and Shopping Feeds to ensure product data is healthy and synced.
- Pixel Management: Under supervision, lead the deployment and troubleshooting of tracking pixels for major platforms such as Meta, Criteo, Google Ads, and CM360.
- Platform Integration: Support the technical configuration of media platforms to ensure seamless data flow between the site and the ad stack.
- Operational Excellence & QA/QC
- Daily Monitoring: Establish a first line of defence through daily monitoring of data health, identifying and resolving discrepancies before they impact the business.
- Rigorous QA/QC: Perform exhaustive technical checks and audits on all deployments to ensure 100% data integrity.
- Independent Troubleshooting: Act as the primary point of contact for technical issues, independently diagnosing and fixing breaks in the tracking or feed pipelines.
- Collaboration & Support
- Strategic Ad-hoc Support: Respond to data requests from media and data teams, providing deep-dive analysis in GA4 or media platforms.
- Documentation: Maintain high-fidelity technical documentation that allows stakeholders across APAC to understand and trust the data.
Requirements
- 3+ years in Web Analytics or Martech (experience with global/regional accounts is a major plus).
- Bachelor degree or above in Computer Science, Data Analytics, Mathematics, or a related field.
- Hands-on experience with Google Analytics (GA4) and Google Tag Manager (GTM) is essential.
- Familiarity with the pixels, tracking, reporting, analysis is essential.
- A deep understanding of digital media platforms (pixels, attribution models, and reporting) is essential.
- Proficient technically with understanding of SQL, BigQuery /AWS, Tableau/ PowerBI / Looker and agile/scrum methodologies is highly preferred.
- Data-savvy and detail-oriented that you spot a 1% data discrepancy and feel the need to fix it.
- Independent and responsible, able to manage your own roadmap and hit deadlines without hand-holding.
- Communication: Fluent in English (written/verbal) with the ability to explain technical concepts to non-technical stakeholders.
- A second Asian language is a plus.
Benefits
- Annual Leave in number of 15 allotted to all employees beginning of every calendar year.
- Sick Leave in number of 12 is allotted effective DOJ and beginning of ever calendar year.
- Other Leaves-Maternity Leave & Paternity Leaves, Birthday Leave Entitlement
- Dedicated L&D Budget for all Teams to upskill & get certified
- All employees are entitled for Group Personal Accident Cover & Life Cover Insurance.
- Insurance coverage for the entire family (Employee + up to 7 dependents - Self, Spouse, up to 4 children, and Parents)
- Monthly Cross Team Lunch
- Rewards and Recognition program-Employee of the month, Star Performer, Tenure Celebration & many more
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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