Data & Analytics Consultant serving as Product Owner on the marketing data team at Erie Insurance. Planning, managing, and analyzing key business data to support strategic objectives.
About the role
- Senior Manager driving Retail & Trade Marketing strategy for Arc'teryx in EMEA region. Leading initiatives, launches, and managing team to enhance brand presence and sales.
Responsibilities
- Leading and providing guidance to the Retail & Trade Marketing Team to achieve their set objectives in alignment with the EMEA brand marketing and regional strategy
- Developing integrated marketing launch plans for EMEA New Store Openings (NSO), including paid and organic comms and community experiences, in partnership with EMEA Brand Comms and Community teams
- Liaising with Global Retail Marketing and regional Store Development teams, Visual Merchandising teams, to develop Brand Stores design, guest journey, and in-store brand experiences for EMEA NSOs and upgrades to existing Brand Stores
- Delivering EMEA NSOs launches reports with a focus on incremental learnings
- Leading Mountain Town Strategy for EMEA, liaising with cross-functional EMEA Marketing functions to develop integrated marketing strategy including Retail, Wholesale, Brand Comms, Community Experiences, Athletes/Guides/Partners
- Leading development of Trade Marketing plans to Arc’teryx selected Wholesale partners to foster sell-through in alignment with EMEA regional commercial and marketing strategies
- Supporting the brand’s DTC market readiness efforts with trade marketing initiatives in relevant key epicenters
- Overseeing Visual Merchandising at wholesale partners to foster conversion rate / sell-through
- Overseeing Retail Brand Marketing executions at Brand Stores and Wholesale partners to foster consumer engagement and instore traffic
- Overseeing Retail & Trade Marketing team in their key marketing initiatives reporting efforts to make data-driven decisions
- Owning and managing assigned Retail Marketing and Trade Marketing Budgets
Requirements
- 7+ years progressive marketing experience, operating in a leadership role for 2 years, preferably in the outdoor industry and/or at a lifestyle brand
- 3+ years’ experience operating as a people manager
- Bachelor’s or Master’s degree in Marketing or a related field
- Confident in developing coherent strategies and trade marketing plans and implementing brand assets and campaigns at wholesale and retail level, and in analyzing and reporting their performance
- Strong direct-to-consumer marketing knowledge and a deep understanding of the consumer journey, to drive sell-through and customer satisfaction
- Strong project management and budget management skills
- Excellent planning and organizational skills with solid ability to manage and prioritize multiple projects with tight deadlines and drive desired results in a fast paced, dynamic environment
- Experience in leading, motivating and managing a team
- Set a clear vision, align your team around common objectives, and foster commitment to these objectives
- Exceptional presentation and written communication skills in English, and proficient in another European language (German is a plus)
- Strong attention to detail and creative sensibility
- Strong communicator who can work with cross functional teams from other channels of the business
- Proactive in identifying the root cause of issues and developing solutions
- Highly flexible and adaptable when faced with ambiguity
- Effectively balance autonomy and collaboration
- Inspire breakthrough thinking and continuous improvement
- Seek the best (sometimes not the easiest) solutions, with an unwavering commitment to do what is right
- Passion for your work is paralleled by your passion for getting outside and living it.
Benefits
- Equal Opportunity
- Leave it Better
- Creating a healthier, happier workplace
- Drive creativity and innovation
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Senior Director overseeing marketing and merchandising for HP Store. Leading global marketing strategies to drive customer acquisition and brand visibility.
Marketing Associate focusing on visual storytelling and brand development for WithersRavenel. Collaborating on marketing initiatives, creating content, and representing the firm at events in a hybrid role.
Lifecycle Marketing Manager at Laundryheap transforming customer retention strategy through lifecycle messaging programmes. Driving repeat orders and managing a Customer Lifecycle Manager for execution across channels.
Marketing Co - op supporting social media campaign ideation and event support for Cultural Care Au Pair. Join a cultural exchange program aimed at making the world more welcoming.
Managing diverse projects and staff in a hybrid role at BlueCross BlueShield of South Carolina. Focusing on project commitments, communication, and stakeholder engagement.
Marketing Assistant supporting multi - channel marketing campaigns at OX Tools in London. Ideal for a creative, detail - oriented individual eager to learn and grow in marketing.
US Customer Marketing Senior Manager for Zoetis Diagnostics. Developing marketing strategies to drive customer acquisition and retention in the US market.
Director of Enterprise Marketing leading marketing initiatives for corporate audience segment at Elsevier. Developing go - to - market strategies to enhance brand awareness and drive engagement.
Activation Marketing Specialist implementing marketing strategies to drive brand awareness and customer engagement in healthcare. This role focuses on digital content and SCRM strategies within a hybrid setting.