Co - founder role at Startup Wise Guys, leading marketing and growth strategies for new startups. Collaborate with professionals to shape brand identity and drive demand generation.
About the role
- Oracle Marketing Specialist designing automated campaigns to drive engagement and lead generation. Collaborating with teams and managing campaign assets to ensure successful execution.
Responsibilities
- Design, build, and manage automated marketing programs and email campaigns using Oracle Eloqua
- Create dynamic content, segmentation logic, and lead nurturing workflows aligned with campaign objectives
- Manage campaign assets including forms, landing pages, email templates, and automation rules
- Collaborate with teams to ensure proper integration between Eloqua and Oracle Fusion systems
- Maintain data accuracy, compliance with privacy regulations and lead scoring models
- Generate dashboards and reports to present insights and recommendations
- Continuously test and optimize campaigns through testing and performance feedback loops
- Ensure best practices for deliverability, sender reputation, and email compliance
- Collaborate with business analysts and functional teams to gather requirements and document system configurations
- Attend project meetings and contribute to discussions with support from mentors and senior team members
Requirements
- Experience in B2B lead generation and marketing funnel optimization
- Understanding of marketing attribution models and ROI measurement
- Ability to work in a fast-paced, matrixed environment and manage multiple projects simultaneously
- Strong analytical and problem-solving abilities
- Excellent communication and collaboration skills
- Attention to detail and high level of accuracy
- Strong understanding of digital marketing concepts and campaign execution
- Basic understanding of CRM systems and data management.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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