Digital Marketing Manager responsible for performance marketing on platforms like Zalando and About You. Driving strategy, campaign analysis, and content creation for brand visibility.
AS
Hybrid Working Student, SEO, Website, B2B Digital Marketing
Posted 2 months ago
About the role
- Student assistant in SEO and B2B digital marketing for growing IT consultancy focused on Microsoft Dynamics 365. Contributing to website management, content creation, and SEO optimization.
Responsibilities
- You will support us across digital marketing — with real scope for creative input:
- Maintenance and further development of our corporate websites (WordPress / Elementor)
- Creation and maintenance of content (landing pages, blog articles, product & service descriptions)
- SEO optimization (on-page, keywords, structure, copy)
- Content production for business platforms like LinkedIn (posts, graphics, campaign ideas)
- Support for digital marketing activities (e.g., lead generation, campaigns)
- Developing marketing-oriented copy for our B2B products and services
- Participation in new landing pages, website designs and content concepts
- Performance analysis (e.g., Google Analytics / Search Console — nice to have)
Requirements
- Enrolled student (e.g., in Marketing, Media, Communications, Business Informatics, or similar)
- Basic understanding of online marketing and B2B communication
- Ability to write structured and persuasive copy
- Interest in SEO, content marketing and social media
- Ideally experience with WordPress and Elementor
- Creativity and analytical thinking
- Independent and reliable working style
- Very good German language skills; English is an advantage
- Bonus (not required): Initial experience with SEO tools, Canva, Figma or similar design tools, basic knowledge of Google Analytics
Benefits
- Deep insights into B2B tech marketing and IT consulting
- High level of responsibility and real projects
- Flexible working hours (perfect alongside your studies)
- Remote work possible
- Fair compensation
- Prospect of long-term collaboration
- Direct collaboration with management & the tech team
- Space for your own ideas and professional development
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