Salesforce Marketing Cloud Developer responsible for designing and implementing marketing solutions at fintech startup in India. Collaborating in a fast-paced environment with innovative financial solutions.
Responsibilities
Design, implement, and optimize Salesforce Marketing Cloud solutions, including email campaigns, automation workflows, and customer journeys
Extend Marketing Cloud functionality beyond declarative configurations by building custom integrations and writing SSJS scripts for complex data operations
Develop dynamic and personalized experiences using HTML, CSS, Amp script, and JavaScript
Implement customer journeys, automations, cloud pages, and email HTML template
Integrate data sources, manipulate data, and perform client segmentation using SQL
Analyze functional and non-functional requirements to design and implement robust Salesforce solutions
Collaborate with cross-functional teams to align marketing strategies with business goals
Manage Salesforce Marketing Cloud modules, including Email Studio, Web Studio, Cloud Page, reporting automation Studio, Journey Builder, Mobile Studio, and Transactional APIs
Requirements
2 to 4 years’ experience in Salesforce Marketing Cloud
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