Hybrid Senior Digital Strategist – AI Adoption

Posted 10 hours ago

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About the role

  • Senior Adoption Digital Strategist for Adobe driving enterprise AI adoption and transformation strategies. Shaping operating models and communicating complex AI concepts to executives in multi-year programs.

Responsibilities

  • Drive Enterprise Adoption Strategy
  • Own and shape end-to-end adoption strategies for large-scale, AI-enabled transformation programs
  • Apply advanced change management expertise (Prosci ADKAR) to complex organizational, cultural, and capability shifts driven by marketing tech stack
  • Translate AI strategy into clear adoption roadmaps spanning operating model, governance, roles, and behaviors
  • Advise on AI Operating Models
  • Lead future-state operating model design for organizations adopting AI at scale
  • Define decision rights, governance structures, accountability models, and cross-functional ways of working enabled
  • Guide leaders through the organizational trade-offs required to move from experimentation to enterprise AI adoption
  • Drive Complex Program Adoption
  • Drive adoption across adoption-workstreams, multi-geography, and multi-year programs
  • Anticipate and manage adoption risks across interdependent teams, platforms, and business units
  • Partner with program leadership to integrate operating models and change strategy into overall program governance
  • Executive Leadership
  • Serve as an advisor to executives across Marketing, Digital, IT, Data, Operations, and HR
  • Lead executive visioning sessions focused on AI strategy, adoption readiness, and organizational implications
  • Communicate complex AI and organizational concepts with clarity, confidence, and executive presence
  • Measure Value & Institutionalize Change
  • Define adoption and value metrics tied to AI usage, behavior change, and business outcomes
  • Establish feedback loops and governance mechanisms to sustain AI adoption over time
  • Ensure AI adoption is responsible, scalable, and embedded into day-to-day operations
  • Develop Capability & Practice Leadership
  • Mentor and develop strategists
  • Help set standards for AI adoption, operating model design, and change management excellence
  • Contribute thought leadership that builds Adobe’s point of view on AI adoption

Requirements

  • 6+ years of experience in adoption, change management, operating model design, or digital transformation roles within consulting or enterprise environments
  • Active Prosci ADKAR certification (or equivalent enterprise change methodology)
  • Demonstrated experience leading enterprise-scale transformation programs
  • Deep expertise in operating model design and organizational change
  • Exceptional executive communication and storytelling skills, including executive-ready presentations
  • Strong strategic, analytical, and systems-thinking capabilities
  • Bachelor’s degree required
  • Willingness to travel to client sites as needed.

Benefits

  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development opportunities

Job title

Senior Digital Strategist – AI Adoption

Job type

Experience level

Senior

Salary

$131,600 - $245,300 per year

Degree requirement

Bachelor's Degree

Location requirements

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