Field Marketer executing and optimizing event and field marketing for a cybersecurity solutions company. Driving measurable impact in awareness, pipeline, and relationships through collaboration.
Responsibilities
Manage end-to-end execution of 360 Privacy’s event portfolio — including major industry conferences, sponsorships, speaking engagements, webinars, and field events
Handle logistics, registration, booth management, collateral coordination, and vendor relations for both internal and partner-led events
Lead pre-, during-, and post-event campaigns to maximize attendance, engagement, and follow-up
Collaborate with internal teams to ensure every touchpoint is on-brand, on-message, and on-strategy
Identify and evaluate new event and partnership opportunities aligned with our Ideal Client Profile and strategy
Build and maintain the annual events calendar, managing budgets, deadlines, and team alignment
Work closely with Sales and Business Development to mine events for leads, meetings, and networking opportunities
Develop frameworks for measuring ROI, lead quality, and pipeline impact of each event
Provides weekly/monthly reporting
Partner with Content Marketing on event promotions, speaking abstracts, and social amplification
Coordinate with Sales and Client Experience for pre-event outreach, live engagement, and post-event nurture plans
Support Partner Marketing efforts through co-branded activations and association events
Ensure consistent reporting and tracking in HubSpot for all event-related activity.
Requirements
4–6 years of experience in Field Marketing or Events (preferably in cybersecurity, SaaS, or enterprise tech)
Proven ability to run multiple events simultaneously — balancing logistics with strategic execution
Strong project management skills with an eye for detail and creativity
A proactive mindset — you don’t just manage events; you find opportunities within them
Familiarity with HubSpot preferred
Comfortable traveling up to 30% for key events, activations, and in-person team meetings.
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