Hybrid Growth Lifecycle & Automation Manager

Posted 2 weeks ago

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About the role

  • Growth Lifecycle & Automation Manager responsible for optimizing customer journeys through marketing automation and cross-channel communication. Working with a fast-growing CleanTech company focusing on energy solutions.

Responsibilities

  • Take central responsibility for lifecycle marketing, automation, and cross-channel customer communication
  • Design and optimize our customer journeys across all touchpoints
  • Campaign development & execution: Plan, implement, and continuously improve email and messenger marketing campaigns
  • Content development & optimization: Conceptualize innovative formats, conduct A/B testing, and continuously improve the quality of our customer communications
  • Analysis & reporting: Monitor all relevant KPIs, produce reports, and derive concrete growth and optimization measures
  • Automation & efficiency: Build, maintain, and optimize marketing automations in the CRM or with tools such as Make.com, N8N, or Zapier
  • Coordination & collaboration: Work closely with Product, Data, CRM, Creative teams and local offices

Requirements

  • Degree in Marketing, Communications, Business, or equivalent experience
  • 3–5 years of operational and strategic experience in growth or marketing automation, ideally with a focus on email marketing
  • Experience in end-to-end campaign management — from briefing to optimization
  • Strong analytical skills and confident use of Google Suite, Analytics/Looker, CRM systems, tracking tools, and marketing automation tools (e.g., Braze, Make.com, N8N)
  • High motivation, proactivity and ownership — you want to initiate, scale, and improve processes
  • Startup DNA: pragmatic, fast, and solution-oriented
  • Fluent German (C-level); English rarely required

Benefits

  • Option to work in our brand-new offices in central Hamburg, Berlin & Munich and/or remotely
  • Use company-provided technical equipment for personal use outside of work
  • Be part of a fast-growing company with significant development potential
  • Work within flat hierarchies, take on responsibility, and collaborate directly with members of management
  • Support the megatrend of the energy and mobility transition
  • Access to over 7,600 sports partners through the EGYM Wellpass
  • Bike leasing (JobRad) for flexible and eco-friendly commuting
  • Benefit from perks & discounts through Futurebens

Job title

Growth Lifecycle & Automation Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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