Hybrid Senior Webflow Designer

Posted last month

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About the role

  • Lead discovery and digital design across complex, multi-stakeholder projects.
  • Translate ideas and Figma prototypes into responsive, accessible Webflow builds.
  • Shape scalable component systems, guide clients through CMS training, and continuously refine our approach to design-led Webflow delivery.
  • Build pixel-perfect, responsive Webflow sites directly from Figma using best-practice frameworks (Client-First, Lumos, Relume).
  • Manage Variants, Variables, and CMS collections for scalable, flexible design systems.
  • Implement advanced interactions (Webflow Interactions 3.0, GSAP, Lottie/Rive) and support multi-locale content.
  • Optimise for accessibility, SEO, and performance across all devices and variants.
  • Integrate with tools such as HubSpot, Salesforce, and Zapier to connect marketing and CRM workflows.
  • Stay on top of Webflow’s evolving feature set and broader design-system innovations.
  • Contribute to internal frameworks and component libraries for reusability and scalability.
  • Advocate for accessibility, inclusivity, and performance in every project.
  • Collaborate with senior stakeholders to plan and facilitate high-level workshops that align business objectives, aspirations, KPIs, and user requirements.
  • Create information architectures, user journeys, and wireframes that guide elegant, intuitive experiences.
  • Plan and conduct user research, testing, and validation to uncover insights, inform design decisions, and ensure solutions meet real user needs.
  • Maintain design consistency through design systems, tokens, and variables.
  • Partner with developers, strategists, and Delivery Managers to deliver design solutions efficiently and collaboratively.
  • Support junior designers, champion design standards, and share best practices around UX and Webflow delivery.
  • Contribute to estimates, proposals and new business activities, identifying strategic opportunities for design innovation.
  • Present confidently to senior stakeholders, explaining design rationale and Webflow implementation clearly.
  • Conduct CMS training sessions and create supporting documentation to empower client teams.
  • Build long-term client relationships by delivering measurable outcomes and ongoing optimisation.

Requirements

  • 5+ years’ experience in UX, UI, or digital product design (agency or consultancy background preferred).
  • Strong Webflow expertise (Client-First / Lumos / Relume frameworks, Variants, Variables, CMS).
  • Proven track record of shipping complex Webflow sites - ideally within Partner or Enterprise environments.
  • Excellent UX and visual design skills, with deep understanding of layout, hierarchy, and typography.
  • Strong understanding of content strategy and its role in UX, with the ability to structure clear, intuitive information architectures.
  • Strong proficiency in Figma for both design and variable management.
  • Experience building and maintaining scalable design systems.
  • Understanding of accessibility (WCAG 2.1), responsive design, and technical SEO.
  • Confidence in stakeholder engagement, workshop facilitation, and CMS training.
  • Experience collaborating within agile teams.
  • Strong commercial awareness, ensuring solutions effectively balance business objectives with client and end-user needs to deliver meaningful, impactful outcomes.
  • Nice to Have
  • Familiarity with GSAP, Spline, Rive, or other motion design tools.
  • Experience with DevLink, Webflow Cloud, or headless setups.
  • Knowledge of HubSpot / Salesforce / Zapier integrations.
  • Background in brand design or low-code system architecture.

Benefits

  • Private medical healthcare (Bupa)
  • Flexible hours
  • Hybrid working*
  • Quarterly hack days & professional development time
  • City-centre office
  • 25 days annual leave + bank holidays + up to 5 loyalty days
  • Enhanced maternity & paternity leave
  • Subsidised gym or streaming services
  • Regular team events

Job title

Senior Webflow Designer

Job type

Experience level

Senior

Salary

£45,000 - £55,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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