Senior Manager leading marketing strategy for retail technology and incubation initiatives at HP. Building a marketing function to drive growth and innovation across all touchpoints.
About the role
- Senior Performance-Marketing-Manager responsible for managing online campaigns at creative360 GmbH in Stuttgart. Focus on data-driven analytics and digital marketing strategies with clients.
Responsibilities
- Responsible for planning, setting up, managing, optimizing, and tracking online campaigns
- Campaigns include paid ads — primarily via Meta, LinkedIn and Google
- Creating reports and analysing KPIs using various analytics tools
- Ongoing optimization of campaigns with respect to budget, quality, CPC, CPL, CPO
- Market and competitor monitoring to identify new trends and develop recommendations for action
- Direct coordination and independent scheduling with clients in the context of campaigns
Requirements
- Minimum 4 years' experience as a performance marketing or campaign manager
- Particularly proficient with Meta Ads and LinkedIn Ads
- Strong analytical skills and experience working with data
- Experience with Meta Ads, LinkedIn Ads, Google Ads, Google Analytics, Matomo, Looker Studio
- Familiarity with tools such as Tracify or Klar! is desirable
- Very well organized, independent, and remains calm under pressure
- Very good German and good English skills; additional languages are an advantage
Benefits
- Open, honest and appreciative working culture
- Flexible working hours, autonomy and a respectful atmosphere
- Varied responsibilities and meaningful tasks
- Internal and external training opportunities
- Flexible vacation planning and additional special leave days
- Home office, overtime policy and competitive salaries
- Company pension plan, benefits in kind and commuting allowance
- LGBTQIA+ friendly work environment
- Company culture focused on diversity and inclusion
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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