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Growth Hacking Manager responsible for optimizing national and international Google Ads campaigns. Focused on A/B testing and performance marketing in a hybrid work environment.
About the role
- Senior Demand Generation Manager at Edia, driving pipeline growth for AI-powered K-12 education solutions. Leading experimentation and testing of modern demand generation strategies in a dynamic startup environment.
Responsibilities
- Build the engine that drives predictable pipeline growth
- Test emerging channels and tactics
- Challenge conventional wisdom about what drives pipeline
- Build for the future with designed campaigns
- Measure what matters and provide insights to leadership
Requirements
- 3–6 years in B2B SaaS demand generation
- A healthy skepticism of "best practices"
- Hands-on execution skills in tools like HubSpot, Clay, and paid platforms
- Strong analytical skills
- Comfort with ambiguity and speed
Benefits
- Competitive compensation, equity, and benefits package
- Hybrid-friendly work environment with flexibility on remote work
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