Hybrid Senior Associate, Communications and Marketing

Posted 3 months ago

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About the role

  • Senior Associate managing communications and marketing content for the Clean Power Alliance's Equitable Building Decarbonization grant. Collaborating with various stakeholders for community outreach and education initiatives.

Responsibilities

  • Manage and assist with the development of communications and marketing content for a Southern California Equitable Building Decarbonization grant
  • Lead the development and implementation of communications and marketing for community outreach, education, external messaging, and customer enrollment
  • Develop and present detailed marketing plans to stakeholders that support goals and deliverables of the EBD DI Program
  • Manage relationships with external marketing vendors, ensuring all deliverables meet CPA’s brand guidelines
  • Manage the planning, execution, optimization, and documentation of paid media campaigns across traditional and digital channels
  • Collect, analyze, and communicate project data, ensuring effective campaign adjustments
  • Perform strategic analysis to identify trends that impact CPA’s brand and strategy

Requirements

  • Candidates must have a bachelor’s degree in communications, marketing, journalism, or closely related field
  • A minimum of 5 years of experience in Communications or Marketing
  • Proficient with Microsoft Office Suite and data visualization tools, or related software
  • Ability to act with integrity, professionalism, and confidentiality
  • Ability to fully own tasks and processes with minimal oversight
  • Ability to handle multiple priorities to meet deadlines and escalate key issues
  • Ability to lead and coordinate marketing strategies for the Equitable Building Decarbonization Program
  • Proficiency in analyzing market data, consumer behavior, and campaign and website performance such as Google Analytics, paid media, and email results
  • Experience in developing various program marketing content for webpages, videos, and paid media assets that encourage participation
  • Experience with Google analytics, social media, and media monitoring analytics
  • Experience with MailChimp, Survey Monkey, and Tableau preferred

Benefits

  • health care
  • a 401(k)-like match program
  • paid vacation
  • sick leave

Job title

Senior Associate, Communications and Marketing

Job type

Experience level

Senior

Salary

$115,838 - $159,277 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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