Hybrid Planning Manager

Posted 3 months ago

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About the role

  • Lead strategic planning for beauty sector accounts at W3haus. Collaborating across teams to drive integrated campaigns and brand positioning.

Responsibilities

  • The person will be responsible for leading the strategic thinking for a beauty-sector account, covering both B2B and B2C fronts and multiple product lines.
  • Translate business objectives into clear, creative strategies.
  • Lead planning for sub-brands and product lines, combining data, culture and consumer behavior into relevant solutions.
  • Orchestrate integrated campaigns and projects that connect brands to contemporary culture.
  • Ensure consistency across messaging, target audiences and products.
  • Work in partnership with Creative, Media, BI, Social and Content teams.
  • Ensure strategic cohesion and measurable impact on results.
  • Play an active role in performance analysis, turning insights into practical actions.
  • Develop talent, foster co-creation and strengthen the agency's strategic culture.

Requirements

  • Proven experience in agencies as a Planning Manager or in a similar strategic role.
  • Strong ability to synthesize information, tell compelling stories and build persuasive arguments.
  • Business acumen, intellectual curiosity and contemporary cultural awareness.
  • Collaborative, autonomous and results-oriented profile.
  • Excellent verbal and written communication skills.
  • Familiarity with tools such as Kantar, Nielsen and social listening platforms.
  • Experience with branding, campaigns, content, digital and performance.
  • Nice to have:
  • Experience with beauty brands.
  • A keen eye for consumer behavior, fashion and lifestyle.
  • Experience managing simultaneous campaigns and 360° thinking.

Benefits

  • Meal and food allowance
  • Health insurance
  • Dental insurance
  • Day off
  • Gympass
  • Childcare assistance
  • Pet assistance
  • Fuel allowance
  • Home office allowance
  • Education reimbursement
  • E-learning – Stefanini Academy with a variety of courses
  • Mentoring – Mentoring platform (an opportunity to meet people, develop skills and share experiences)
  • Discounts at institutions for undergraduate, postgraduate, language courses and other training
  • Perks and discounts at top establishments
  • Leadership Development Program

Job title

Planning Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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