Senior Manager in Global Field Marketing leading regional and global event programs for a leading legal tech company. Driving pipeline generation and enhancing brand presence internationally.
About the role
- Marketing Specialist supporting marketing initiatives for food service, hospitality, and long-term care sectors. Collaborating with teams and conducting market analyses to drive sales growth.
Responsibilities
- Conduct analysis to support development of annual plans
- Contribute to product lifecycle management and innovation in business, working closely with the Marketing Manager
- Build effective relationships with US (head office) counterparts and cross-functional team members
- Run day to day marketing operations: pricing, product setup…
- Assist with sales collateral (edit, contribute, disseminate)
- Respond to field relating to marketing strategies, and gather voice of business
- Complete ongoing business analytics to drive promotional activities, business plan changes, customer support actions
- Demonstrate digital strategy expertise and extensive financial acumen using systems, processes and technologies to execute sales activation activities
- Research and track competitive activities within the Canadian marketplace
- Key national trade show facilitation leadership and support
- Additional marketing duties as required
Requirements
- Bachelor’s degree required! Confirmation of education will be requested!
- Proficiency in both French and English preferred.
- Three to five years of professional B2B marketing experience.
- Field sales experience would be considered an asset.
- Proficiency in MS Office products (Excel, PowerPoint, Word, Outlook)
- Excellent presentation, written and oral communications skills
- Excellent analytical skills
- Ability to manage multiple, complex projects
Benefits
- Competitive base salary
- Fantastic company matched pension plan
- Benefits with medical, dental, disability coverage from day 1
- Shares purchase plan
- Education funding
- Employee Assistant Program
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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