About the role

  • Define Our Story. Craft Valerie’s positioning and messaging: who we are, why we exist, and how we drive growth for independent healthcare providers.
  • Drive Sales Enablement. Create the decks, one-pagers, case studies, and proof points that help our Sales and Partnerships team win deals.
  • Tell Customer Stories. Partner with our Customer and Operations teams to transform data and outcomes into narratives that demonstrate value and credibility.
  • Develop Content & Campaigns. Run targeted tests across email, LinkedIn, and events to generate interest and awareness within our ideal customer profile.
  • Support Product Launches. Translate new automations and features into clear, compelling narratives; develop launch materials and product marketing collateral.
  • Measure & Learn. Track what resonates - from content engagement to sales cycle impact - and use insights to refine our story and channels.
  • Build our Function. Shape how Valerie Health builds and scales our marketing function from the ground up.

Requirements

  • 3-8 years of experience spanning product marketing, content marketing, or growth in a B2B or enterprise SaaS environment
  • Proven ability to craft clear, differentiated messaging for technical or complex products
  • Hands-on experience developing sales materials and customer case studies
  • Strong writing and storytelling skills with examples of owned campaigns, launches, or thought-leadership content
  • Experience in healthcare, enterprise software, or AI products (Nice-to-Have)
  • Familiarity with CRM and marketing tools (HubSpot, LinkedIn Ads, Webflow, etc.) (Nice-to-Have)
  • Demonstrated ability to work closely with Sales and Engineering teams (Nice-to-Have)
  • Experience managing small creative or agency partnerships (Nice-to-Have)

Benefits

  • Competitive salary, equity, and benefits including medical, dental, vision, 401(k), and PTO
  • Be a founding marketer with meaningful ownership in an AI-native, high-growth startup
  • Work directly with senior leadership and some of the most innovative healthcare groups in the country
  • Shape the brand and marketing foundation for a company redefining how independent care grows and operates

Job title

Marketing Lead

Job type

Experience level

Senior

Salary

$130,000 - $200,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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