About the role

Marketing Executive supporting campaign implementation for Raspberry Pi Foundation. Responsible for content creation, social media management, and analytics reporting.

Responsibilities

Support the effective planning and implementation of marketing campaigns
Write and publish content across multiple channels that resonates with our audiences
Work with the Social Media Manager to run broadcast and engagement activities on key social media channels - including LinkedIn, Facebook, and Instagram - ensuring our tone of voice is tailored to our audience
Conduct keyword research and expand our Google Ads campaigns to ensure they reach our target audience, testing and measuring results
Run email campaigns, looking for opportunities to expand the audience and test content, using our CRM tools, Salesforce, and Pardot
Brief our in-house design team to develop creative content, including videos and other digital assets, to set deadlines
Monitor and report on campaign activities using analytics software
Develop relationships with key stakeholders — both internal and external
Work with the team to protect our brands by ensuring all communications are high-quality and consistent

Previous marketing experience in at least one other organisation
Marketing qualifications either at degree level or accreditation from the CIM
Copywriting skills
A good understanding of content marketing
Experience in social media management and paid-for campaign creation using software such as Hootsuite
Understanding of keyword research and Google Ads
Reporting using analytics software such as Google Analytics
Excellent communication skills, including the ability to clearly articulate your thinking and to take feedback on board
A self-starter attitude and the ability to see the bigger picture

Paid time off. In addition to public holidays, full-time employees in the UK receive 25 days of paid annual leave initially, rising to 30 days after five years service, plus 3 additional days of paid leave for the company-wide closure at the end of each year.
Pension. We provide an 8% employer contribution on top of your minimum 4% employee contribution.
Private healthcare. We provide comprehensive private healthcare for all employees through Vitality Plus.
Flexible working. We have clear policies to provide flexibility over when and where you work, helping you balance work responsibilities with the rest of your life.
Support for parents and carers. We provide generous family leave and flexibility for parents and carers.
Life assurance and income protection. We provide life assurance and income protection schemes to provide peace of mind for you and your family.
Investing in learning and development. We invest in your growth and development, including through access to learning resources and training, with dedicated time for all employees.
Travel to work. Through our Cycle-to-Work and Season Ticket Loan schemes we support cost effective and sustainable travel to work.