Wundmanager providing care for chronic wounds in a specialized healthcare company. Collaborating with patients and healthcare teams to ensure optimal treatment and documentation.
About the role
- Manager of Sportsbook Generosity Strategy at Fanatics Betting & Gaming, focusing on customer loyalty campaigns and cross-functional collaboration. Requires analytical skills and a passion for sports.
Responsibilities
- Partner in the creation and reporting of promotional campaigns that will benefit the Sportsbook product, maximizing the customer experience through perceived generosity
- Manage and report on promotional spend vs budgets
- Collaborate with finance on the creation of forecasts at the daily and monthly level
- Assist in the day to day promotional operations from a data driven perspective
- Report & story tell on performance of campaigns with recommendations for future improvements around increasing customer engagement, retention, and lifetime value
- Ideate around tentpole moments in sports, helping to create plans for big events and operationalizing these plans
- Assist the VIP team in tracking of campaign effectiveness and budget efficiencies
- Analyze data and trends to find efficiencies in promotional bonusing
- Understand customer drivers and behaviors in order to create campaigns that achieve company targets
- Actively monitor the competitor landscape
- Collaborate daily with cross-functional partners, including CRM, Marketing, Trading, Casino, Engineering, Finance, Product, and Data analytics
Requirements
- Bachelor’s degree in economics, business administration, analytics or a related field
- 3+ years of experience in loyalty program management, commercial strategy, customer retention or related areas, preferably in the sports, sports betting or technology industry
- Strong analytical skills with experience in tools like Excel, SQL, Tableau or similar platforms for data analysis and visualization
- A huge passion for Sports, and an inherent understanding of what Sports fans desire
- Excellent communication and presentation skills, with the ability to translate complex data into actionable insights for various stakeholders
- Empathetic team player, accomplished at working effectively cross-functionally
- Curious and fast learner willing to dive in to consumer/industry insights and functionality
- Passion to work in an entrepreneurial, hyper growth environment where decisions are made quickly
- Ability to prioritize multiple projects and reliably meet deadlines
Benefits
- In addition to the base and bonus, full-time employment, and more.
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