Public Relations Analyst at C&A in Brazil, enhancing brand image and managing media relationships. Engaging in various cultural moments and supporting PR strategies.
About the role
- Public Relations Manager executing editorial, celebrity and influencer strategies for Tapestry brands. Providing mentorship and ensuring effective media relations in EMEAI region.
Responsibilities
- Work closely with the PR team lead to execute editorial, celebrity and influencer strategy for Tapestry brands across the EMEAI region
- Successfully execute earned media strategies for Tapestry brands Coach and Kate Spade New York, with support of PR Coordinator and PR Intern
- Mentor and develop junior PR team members
- Continuously monitor and maintain an up-to-date knowledge of the media, celebrity, and influencer landscapes across EMEAI region to identify relevant talent and cultural trends
- Maintain and cultivate exceptional industry contacts and relationships on behalf of Tapestry brands
- Responsible for team’s delivery of consistent and strategically aligned media coverage via proactive placements of key products and brand messages
- Deliver high visibility editorial placements leveraging access to talent, brand executives, and exclusive assets where appropriate
- Ensure all press assets and brand announcements shared with international markets and their PR agencies
- Responsible for end-to-end execution of seasonal influencer campaigns with support of partner agencies
- Oversee influencer and celebrity product seeding campaigns & initiatives
- Generate high visibility and culturally relevant influencer placements and celebrity dressing placements
- Coordinate and attend brand hosted events including NYFW shows and activations, host/manage guests in collaboration with PR team lead
- Support Tapestry PR & Marketing team leads with execution and amplification of brand partnerships, campaign activations and events, working cross functionally as needed
- General administration duties including but not limited to budget tracker ownership, contracting and legal admin, coverage reporting and analysis utilising Launchmetrics and Tapestry’s social media analytics platforms
Requirements
- Communications experience at PR Manager level in the luxury or premium fashion space
- Proven success in building high-impact, influencer campaigns, generating earned media coverage and celebrity placements
- Excellent written and verbal communication skills
- Proactive & problem-solving attitude with a track record of driving projects forward by taking the initiative and making things happen
Benefits
- Hybrid working (3 days working from the office, 2 days remote)
- Option to finish early on a Friday (Flex Fridays)
- 1 Paid Volunteering Day per year and opportunities to volunteer with global projects
- Learning & Development opportunities
- Internal mobility & career progression
- Regular Social Events - Seasonal & Cultural
- Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council
- 25 days holiday in addition to bank holidays
- Multi brand discount up to 50% off
- Private Healthcare with health assessment (Bupa)
- Bupa rewards - Financial wellbeing support and wellness discounts
- Private Dental Cover
- Free 24/7 support for family building, fertility and menopause with Maven
- Eyecare vouchers
- Employee Assistance Program
- Employer Pension Contribution
- Gym discount
- Interest free season ticket loan
- Cycle to work scheme
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Material handler ensuring continuous supply of materials and checking the technical condition of equipment. Working in Hydro's leading aluminum profile manufacturing plant in Székesfehérvár, Hungary.
Qualifying leads for UOL EdTech, focusing on education and technology. Engaging potential clients and improving sales opportunities.
BP
Administrative Assistant managing documents and reports for BP, collaborating with teams and clients. Ensuring data accuracy and supporting departmental operations.
Project Specialist ensuring project alignment and efficiency at BP. Collaborating with stakeholders and improving processes in project management.
Quality Analyst ensuring data compliance and assistance protocols in health projects at BP. Analyzing performance indicators and reporting for strategic decision - making.
VB
Specialist in Pre - Sales for cybersecurity solutions at Vivo. Collaborating between client, sales teams, and technology teams to develop tailored security solutions.
Public Relations Associate supporting WisdomTree’s Digital Assets business. Coordinating events and communications strategies as a leader in blockchain - enabled finance.
MI
Internship focused on adapting GLONET, a machine learning ocean forecasting system, for regional use. Contributing to innovative tools at Mercator Ocean International in Toulouse.
Technician for digital protection devices managing secondary systems for energy companies. Ensuring smooth operation and collaboration with various teams for technical solutions in Germany.