FC
Ford Motor CompanyProgram Launch Analyst
VINCENT Analyst leading the administration of Variable Marketing Programs in IMG/China/US markets. Authoring incentive programs and coordinating VM activities across markets.
About the role
- Auxiliar na execução de campanhas, ações e ativações da marca.
- Colaborar na criação e desenvolvimento de materiais promocionais, apresentações e conteúdos visuais.
- Apoiar na organização e realização de eventos e ativações comerciais.
- Participar na elaboração e execução do calendário editorial e das atividades estratégicas do departamento.
- Garantir coesão entre campanhas e alinhamento com os objetivos da marca.
- Redigir e revisar textos criativos para campanhas, redes sociais, newsletters e materiais institucionais.
- Alimentar canais como blog, LinkedIn e TikTok com conteúdos relevantes (B2B e institucionais).
- Gerenciar interações em redes sociais (DMs, comentários e feedbacks).
- Criar e disparar newsletters e campanhas de SMS.
- Realizar pesquisas de mercado, comportamento do consumidor e análise de tendências.
- Gerar relatórios de desempenho de campanhas e indicadores de marketing.
- Contribuir para a organização e manutenção do CRM, garantindo agilidade e eficiência no atendimento.
- Participar no desenvolvimento de materiais para reuniões, pitches e propostas comerciais.
- Apoiar projetos com estudos de caso, referências visuais e conceituais (incluindo iniciativas de ESG).
- Fornecer suporte administrativo e financeiro para as equipes de marketing e comercial.
Requirements
- Formação em andamento em marketing, comunicação, jornalismos ou áreas correlatas;
- Inglês intermediário.
Benefits
- Vale-refeição
- Vale-transporte
- Convênio médico
- TotalPass
- Day-off aniversariante
- Desconto exclusivo em produtos HIS
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
TO
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