Analista de Marketing Digital at Vulcabras planning and optimizing online advertising campaigns. Responsible for content creation and SEO strategies to enhance brand visibility.
Responsibilities
Contribute to the planning and implementation of digital marketing initiatives.
Plan, execute and optimize online advertising campaigns, monitoring metrics and results.
Collaborate in the creation of content aligned with the brand's identity and strategy.
Develop and implement SEO strategies.
Analyze SEM campaigns to drive traffic.
Analyze and optimize social media strategies.
Create and manage content calendars.
Use marketing automation tools.
Analyze email marketing metrics.
Monitor KPIs and evaluate the results of digital marketing actions.
Requirements
Bachelor's degree in Marketing or a related field.
Strong knowledge of communication strategies, content and digital platforms.
Able to use data analysis tools to monitor performance.
Experience in the sports sector is a plus.
Proficient with computer tools, especially Excel and the Microsoft Office suite.
Benefits
Corporate University – access to learning paths, courses and training to accelerate your professional development.
Grocery voucher or iFood credit – choose the option that best fits your daily needs.
On-site cafeteria or meal allowance – balanced meals at the company and support for meals outside the office.
Totalpass – access to gyms, studios and health & wellness apps.
Workplace exercise sessions – active breaks to take care of body and mind.
Daycare support – assistance for employees with young children.
Health and Dental Insurance – special coverage options for you and your family.
Life insurance – protection for what matters most.
Discounts on group brands – enjoy exclusive benefits on our products.
Educational partnerships – discounts at educational institutions.
Partnership with SESI – facilitated access to services in health, education and leisure.
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