Director overseeing Creative Excellence at Ipsos, evaluating and elevating advertising strategies for top brands. Leading research design and results delivery with a focus on business impact.
Responsibilities
Act as a trusted strategic advisor with a focus on growing the business through impactful solutions rooted in quantitative and qualitative market research techniques
Lead and consult with account teams on strategic approaches to research design, insights development, data visualization, and storytelling that brings data to life
Act as a service line mentor and champion to foster team collaboration, development, and expertise through purpose-driven leadership
Identify operational efficiencies and empower the team to implement on a consistent basis
Provide coaching and guidance to more junior team members, may act as manager to one or more account managers
Manage and guide the team through complex situations
Contribute to team growth through new business development and expanded partnerships
Participate in initiatives that support our service line (i.e., growth/new product/employee training & engagement)
Requirements
5+ years of experience in market research, advertising, marketing, or consumer insights
Advertising experience is preferred
A bachelor’s degree or higher; excellent written, verbal, and presentation skills
Experience leading a high performing team
A client-driven and solutions-oriented mindset with the ability to manage multiple projects simultaneously
Strong experience with quantitative research, including survey design, sampling plans, analysis, and delivery
Some experience with qualitative research, including focus groups, in-depth interviews, and analyzing qualitative research
Strong communications skills: you know how to translate complex data into easy to understand and actionable insights
An understanding of advanced analytics
A keen eye for design/visual storytelling
Ease and confidence with 'thinking on your feet' – can lead a workshop with a group of senior executives
Strong business acumen and critical thinking skills
A track record of leading proposals and new business development
Proficiency with MS Office & Google Workplace (Excel, PowerPoint, Sheets, and Slides)
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