Customer Service Representative supporting Employee Benefits consultants and clients over phone and email. Initial office - based role transitioning to hybrid after training and probation.
About the role
- Director leading client-facing media effectiveness initiatives with Kantar. Translating business objectives into strategic research designs for cross-platform TV campaign performance.
Responsibilities
- Lead teams executing media effectiveness solutions for mid-size accounts, including measurement of cross-platform and addressable TV campaign performance on behalf of brand, agency and advertiser clients.
- Translate client business objectives into research design, ensuring insights are aligned with our client’s media strategy and goals.
- Oversee the research design and execution of more complex studies i.e. custom audience analysis, multi-platform brand lift, attribution and ROI.
- Synthesize complex data into compelling narratives that inform client decision-making and media planning.
- Champion innovation in media analytics, staying ahead of emerging tools, platforms, and measurement standards.
- Serve as a consultative strategic advisor to senior client stakeholders, guiding them on campaign planning decisions through evidence-based insights.
- Confidently delivers high-impact presentations, in-person when possible, on high quality story-driven reports, tailored to client needs and business context.
- Mentor and develop client service teams, fostering analytical rigor and consultative skills across levels.
- Drive cross-functional collaboration with media planning, data science, and product teams to deliver integrated solutions.
- Contribute to determining resource allocation across client accounts, balancing strategic depth with delivery efficiency.
- Establish quality standards and best practices to deliver on client-facing research outputs.
- Represent the media client service function in enterprise-wide initiatives, such as innovation pilots or thought leadership efforts.
Requirements
- 5+ years of hands-on experience in market research with strong focus on media effectiveness, audience insights or campaign performance.
- Deep understanding of addressable TV, digital media ecosystems, and cross-platform measurement methodologies.
- Proven ability to translate complex research findings into strategic recommendations for clients and internal stakeholders.
- Experience leading client engagements, including presenting insights, managing expectations, and driving media strategy alignment.
- Strong command of quantitative and qualitative research techniques, including survey design, audience segmentation, and stat testing.
- Demonstrated success in mentoring and developing research teams, fostering analytical rigor and client-centric thinking.
- Ability to navigate fast-paced agency or client environments, balancing strategic depth with delivery efficiency.
Benefits
- Medical plans with comprehensive, affordable coverage for a range of health services
- Health Savings Account/FSA
- Dental, Vision and benefits to cover unique healthcare needs
- Wellness Program
- 401k with match
- Tuition Reimbursement, Commuter benefits
- Unlimited PTO
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