Data Analyst in Paid Marketing team at Legend, optimizing dashboards and collaborating with stakeholders. Generating insights to shape strategic direction using analytical techniques.
Responsibilities
Optimise and evolve Paid Marketing dashboards and reporting to enhance visibility, efficiency, and decision-making.
Aggregate and analyse data from multiple sources to uncover insights, inform strategy, and guide data-driven recommendations.
Evaluate Paid Marketing performance and market trends to identify and prioritise high-impact growth opportunities.
Review and refine Paid Marketing KPIs to ensure strong alignment with organisational goals and strategic priorities.
Collaborate with stakeholders to translate complex business challenges into robust analytical solutions that deliver actionable insights.
Drive innovation within Paid Marketing analytics by applying up-to-date analytical techniques and best practices.
Requirements
Hands-on experience with Paid Marketing platforms such as Google Ads, Meta Ads, and programmatic tools.
Strong knowledge of SQL, statistics, and analytical methodologies, with experience using BI tools like Tableau or Power BI.
Solid understanding of core Paid Marketing metrics and concepts (CPC, CPM, ROAS, etc.) and how to apply them in practice.
Proven ability to use data to inform strategy, measure performance, and guide decision-making through testing, analysis, and benchmarking.
Skilled at translating complex analytical insights into clear, actionable recommendations for non-technical stakeholders.
Excellent communication and collaboration skills, with a focus on clarity, impact, and business alignment.
Benefits
Super smart colleagues to work alongside and learn from.
Engaging development opportunities at all levels.
Tailored flexibility for your work-life balance.
Annual discretionary bonus to reward your efforts.
Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year's, allowing you to enjoy downtime without dipping into your annual allowance.
Long term incentive plan so we can all share in the growth and success of Legend.
Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
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