Define and champion BlueConic's visual identity, brand guidelines, and creative strategy across all marketing and communication channels
Lead the conceptualization, development, and execution of innovative creative campaigns that drive brand awareness, engagement, and demand
Oversee the production of all creative assets, including web design, digital ads, video, presentations, event collateral, and social media content
Manage and mentor a team of in-house designers and external agencies, providing clear direction and constructive feedback
Collaborate closely with Marketing, Product Marketing, Sales, and People & Culture teams to ensure creative output aligns with strategic objectives and brand messaging
Ensure consistent brand voice, tone, and visual style across all creative materials
Stay current with industry design trends, technologies, and best practices and integrate innovative approaches into creative strategy
Present creative concepts and rationale to internal stakeholders and leadership
Drive continuous improvement in creative effectiveness by analyzing performance and incorporating insights
Requirements
7–9 years of experience in visual, brand, or marketing design (ideally in B2B SaaS or tech)
Strong, modern portfolio demonstrating versatility and impact across digital formats
Expert-level proficiency with Adobe Creative Suite
Expert-level proficiency with Figma
Motion/animation experience is a plus
Experience owning and scaling visual identity systems
Strategic mindset and high standards for execution
Comfort working cross-functionally and communicating with stakeholders
Proactive approach to using AI to enhance creative output
Working knowledge of generative AI tools (Midjourney, Runway, Adobe Firefly, Figma AI)
Ability to balance speed with craft in a fast-paced, high-growth environment
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