Hybrid Contract Online Marketing Coordinator, 6-months

at ShopBack

• Job title: Contract Online Marketing Coordinator, 6-months
• Job type: Contract
• Experience level: Junior
• Salary: Not specified
• Degree requirement: Associate's Degree
• Location requirements: Hybrid, Kuala Lumpur, Malaysia

About the role

• Contract role supporting regional marketing operations at ShopBack. Gain exposure to performance marketing and analytics integration in fast-paced environment.

Responsibilities

• Execute and upload campaigns across Meta, Google, TikTok with accuracy and timeliness.
• Manage and track campaign assets, naming conventions, and budget pacing to ensure consistent execution quality.
• Manage end-to-end finance operations — including invoice processing, budget reconciliation, and tender board submissions.
• Ensure all invoices and payment records are accurate, tallied with budgets, and processed within internal timelines.
• Pull and maintain daily ad spend data from ad platforms for cost ingestion and reporting accuracy.
• Conduct basic performance analysis to identify top-performing campaigns or creatives and provide insights to the Marketing PICs.
• Execute simple campaign optimizations on a weekly basis with minimal supervision.
• Identify repetitive manual tasks and propose or implement automation to simplify workflows.
• Explore the use of AI tools or scripts to reduce manual workload and improve efficiency or data accuracy.
• Work closely with Operations Managers, country marketing teams, and finance to ensure seamless campaign and financial operations.
• Communicate proactively and provide updates on task progress and blockers.

Requirements

• ~1 year of experience in a media agency, ad operations, or performance marketing role, or a highly driven self-starter with a strong learning mindset.
• Familiarity with key digital media concepts such as CTR, CPM, CPC, ROAS, audience targeting, and campaign optimization will be a big plus.
• Proficiency in Google Sheets / Excel; experience using Meta Ads Manager, Google Ads, or TikTok Ads Manager preferred.
• Strong organizational skills and meticulous attention to detail — delivers consistent quality under tight timelines.
• Excellent communication and accountability — keeps stakeholders updated and takes ownership of deliverables.
• Curious, adaptable, and eager to learn new tools and processes.

Benefits

• Career progression paths and opportunities to take on greater challenges that help you realise your ambitions.
• Be part of a winning team on a journey to global scale.
• Competitive compensation based on your performance.
• Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day.