Hybrid Consumer Business Manager

Posted last week

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About the role

  • Own the vision, strategy, and roadmap for the gaming business unit.
  • Lead and manage a cross-functional team across marketing, partnerships, operations, product, and support.
  • Define business KPIs and lead the team to exceed them.
  • Identify, negotiate, and manage partnerships with gaming studios, publishers, IP owners, esports teams, influencers, and relevant platforms.
  • Build scalable partner programs for monetization, distribution, and co-marketing.
  • Craft and oversee end-to-end marketing strategies, including user acquisition, in-game promotions, loyalty programs, and influencer campaigns.
  • Coordinate go-to-market plans for new launches, product integrations, and major events (e.g., esports tournaments, seasonal promos).
  • Lead day-to-day operations, ensuring seamless delivery across product features, campaigns, and user support.
  • Work closely with product and engineering teams to shape in-app gaming experiences or integrations.
  • Build and optimize internal processes to scale the unit efficiently.
  • Collaborate cross-functionally with Finance, Legal, Data, Product, and Tech to support the business unit’s needs.
  • Present regular updates to executive leadership and influence cross-company alignment.

Requirements

  • 7–10+ years of relevant experience in business management, strategy, or product/marketing leadership roles.
  • Proven experience in the gaming industry (e.g., gaming publisher/platform, esports, mobile games, game monetization).
  • Strong track record of managing teams and owning P&L or key business KPIs.
  • Deep understanding of the gaming ecosystem, user behavior, trends, and monetization models (e.g., IAP, ad revenue, subscriptions).
  • Excellent leadership and cross-functional collaboration skills.
  • Strong analytical and decision-making abilities; comfortable with data and KPIs.
  • Entrepreneurial, bias to action, and able to operate both strategically and tactically.

Job title

Consumer Business Manager

Job type

Experience level

SeniorLead

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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