Channel Marketing Graduate managing brand presence with leading retail partners at Samsung. Collaborating on marketing campaigns and executing product launches in a dynamic team environment.
About the role
- B2B Marketing Manager executing localized marketing strategies for Almedia in China. Collaborating with sales and managing regional events to enhance brand visibility.
Responsibilities
- Develop and execute localised B2B marketing strategies for China, aligned with global objectives.
- Collaborate closely with Sales and Account Management to generate qualified leads and identify opportunities for impactful customer stories.
- Plan and manage regional marketing events, webinars, and industry conferences to enhance brand visibility and engagement.
- Participate in the adaptation of global marketing content and develop region-specific materials to effectively reach target audiences.
- Analyse campaign performance data across Chinese channels to optimize strategies and drive continuous improvement.
Requirements
- Demonstrated experience in developing and implementing B2B marketing strategies.
- Strong understanding of digital marketing tools and platforms relevant to the Chinese landscape (e.g., regional social media, search engines).
- Excellent written and verbal communication skills in English and proficiency in Mandarin.
- Proven ability to work independently, manage multiple projects, and collaborate effectively with cross-functional and potentially remote teams.
- Experience in analysing marketing data to derive insights and inform strategic decisions.
Benefits
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Supports marketing activities for B2B division at Samsung, handling customer inquiries and processing requests. Engages in events and reporting for B2B partners.
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