Trade Marketing Manager at Puig executing marketing strategies for luxury brands at point of sale. Driving consumer engagement and analyzing brand performance focusing on profitability and market share.
About the role
- Marketing professional leading strategies for cardholder engagement and lifecycle marketing at Synchrony. Overseeing campaign execution and collaborating with cross-functional teams to drive activation.
Responsibilities
- Oversee a variety of Lifecycle efforts including Incentives, Benefit Reinforcement, and Retention
- Lead marketing campaign strategy, design and execution
- Deepen partnership with emerging SYF and Vendor technology
Requirements
- Bachelor's degree or in lieu of degree, high school diploma/GED and 9+ years of Digital and Lifecycle Marketing
- 5+ years of experience in digital platform management and/or marketing
- 3+ years of analytics experience with competencies in analytic tools
Benefits
- Flexible work arrangements
- Professional development opportunities
- Annual bonuses based on performance
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