(Senior) Brand Communications Manager at Lorenz Snacks driving integrated communication strategies and storytelling. Overseeing internal and external communication projects over a fixed term of 2 years.
About the role
- Associate Brand Manager at Bel responsible for leading Babybel brand planning and execution. Collaborating across departments to develop strategies that drive brand market share and profitability.
Responsibilities
- Leads the integrated pan-agency comms planning process
- Uses consumption/panel and shipment data, sales performance, and financial analysis
- Translates brand strategy into channel-specific strategies and executions
- Measures marketing program effectiveness with an ROI lens
Requirements
- Minimum Bachelor's degree required, MBA preferred
- 2+ years of Brand Marketing experience (CPG preferred)
- Must have expertise in data analysis (Nielsen/IRI preferred)
- Strong leadership, teamwork and strategic thinking skills
- Ability to communicate concisely and effectively
Benefits
- 401k
- Medical
- Dental
- Vision from Day One
- PTO days and more
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