Hybrid Assistant Brand Manager

Posted 2 weeks ago

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About the role

  • Be responsible for P&L and budgets for own brands.
  • Manage the marketing division and ensure that Marketing Executives is effectively trained in order to maximize their marketing skills and know-how (after 6 months or earlier).
  • Provide leadership direction to the team and strengthen brands market presence (after 6 months or earlier).
  • Achievement and accountability for individual brand targets – up to profit contribution level for each brand.
  • Tracking of sales on monthly basis by brand. Key reports include retail & wholesale sales analysis by brand, by channel and contribution (%) by sku.
  • Develop brand specific marketing calendar.
  • Conceptualize, plan, and ensure timely implementation of launches, promotions and brand-specific animations, consumer events.
  • Develop and provide marketing collaterals (i.e., POS displays etc).
  • Devise customer recruitment plans for each brand – eg. Workshops, promotional activities, etc.
  • Devise customer retention programs and CRM brand-specific activities to drive brand sales.
  • Accountability and tracking for the brands’ Advertising & Promotional Expenditure.
  • Accountability for individual brands’ inventory levels in order to maintain healthy inventory turnover ratio on each brand.
  • Stock forecasting on new and existing products (including GWPs) of brand responsible.
  • Working with internal forecasting teams to develop rolling forecast in order to manage overall inventory levels.
  • Work with sales team to provide support to garner entry into alternative distribution channels.
  • Develop strong and good working relationship with the media journalists.
  • Conceptualize, plan and implementation of PR launches.
  • Conceptualization and implementation of PR kits, releases etc.
  • Compilation and valorization of press coverage by brand – especially on key launches and animations.
  • Provide leadership, guidance and direction for team members towards building and strengthening internal department structure.
  • Able to react to change productively and handle other essential tasks as assigned.
  • To have a strong and good working relationship with the principals.
  • To have a strong and good working relationship local internal team and regional team

Requirements

  • Female or Male, age over 30 years old / Thai nationality
  • Marketing or Sales experience in beauty industry will be an added advantage
  • Strong presentation and communication skills
  • Marketing type, initiative, dynamic, highly committed and result-oriented
  • Experience in marketing budget planning and P&L analytical
  • Pleasant and Mature personality, well organized and hardworking style
  • Good at problem solving, quick to respond and able to work outside when needs
  • Excellent, proven interpersonal, verbal and written communications skills
  • Excellent computer literacy in MS-Office (Word, Excel, Power Point)
  • Fluent in English language skill
  • Education Level:
  • Bachelor Degree or Higher in Marketing, or related field
  • Specific Training/ Skills/ Knowledge Required:
  • Marketing principle
  • Brand Management
  • General Temperament:
  • Open Communication
  • Preferred Background Experience:
  • Require at least 3 yrs. experience in product/brand management, at least 2 yr. of which at management level
  • Retail background or have worked in companies with retail counters in department stores will be an advantage

Benefits

  • AL , PH , Provident Fund, Group Insurance ,and Dental claims

Job title

Assistant Brand Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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