JO
JobMatchingPartnerHead of SEO
Head of SEO for a lead generation company driving organic growth for casino and sportsbook brands. Leading SEO initiatives across multiple domains and navigating competitive markets.
About the role
- Atuar no desenvolvimento de planejamento e estratégias de otimização para blog e e-commece.
- Elaborar estratégias para melhoria do ranqueamento e atualização de algoritmo.
- Mapear palavras-chaves baseado em tendência, volume de busca e oportunidade para o negócio.
- Implementar melhorias *on-page* e *off page.*
- Atuar com estratégia para acelaração da frente de acessos orgânicos, no que tange acompanhemento das palavras-chaves e link building, garantindo alinhamento de necessidade e oportunidade de negócio.
- Mensurar resultados, com desenvolvimento e apresentação de relatórios periódico para acompanhamento de Metas.
- Realizar a implementação e ajustes de conteúdos em HTML / CSS (landing pages).
- Monitorar concorrentes no que tange SEO.
- Elaborar o acompanhamento de análises de tendências e comportamento de buscas.
- Realizar interface com equipes multidisciplinares, incluindo time de produtos digitais e tecnologia para acompanhar avanços de necessidades técnicas.
- Garantir a atualização sobre as melhores práticas de mercado, com visão técnica sobre a frente de SEO.
- Aprovar e revisar pautas dos conteúdos para otimização de site e blog, com interface, com equipe de Marketing, garantindo o alinhamento com objetivos técnicos e posicionamento da marca.
- Gerir backlog da área, definindo prioridades que terão maior impacto no negócio.
Requirements
- Superior Completo em Marketing, Engenharia, Designer, Publicidade e Propaganda
- Ferramentas: DRREF, MOZ, XENV, SF, GA4, SEARCH, CONSOLE e SEMRUSH
Benefits
- Vale refeição
- Vale transporte
- Assistência Médica com coparticipação
- Dress Code Livre
- TotalPass
- Seguro de Vida
- Voucher de aniversariante do mês para comemorar com grande estilo!
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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