PR and Social Media Executive at ZALORA managing social media and influencer relationships for an online fashion brand. Executing campaigns and content strategy across platforms.
Responsibilities
Conceptualize, develop and execute creative concepts for integrated multi-channel projects
Manage our social media presence across Instagram, Facebook, etc
Create compelling and relevant content and write/edit captions
Ensure that content changes/updates are well-managed
Understand and utilize various analytics
Edit images and set the creative direction for shoots
Write press releases
Contribute to events planning and execution
Liaise with all departments regarding new and ongoing initiatives
Requirements
Experience in events planning
Background in PR
In-depth knowledge of social platforms
Excellent written and spoken English
Graphic design and/or photography skills
Experience in videography is a plus
Keen interest in fashion, beauty, lifestyle, and pop culture
The ability to be action-oriented and self-starter
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