Analyst managing relationships with key journalists and market vehicles at Webedia. Identifying opportunities and creating strategic content for the press.
Responsibilities
Proactively manage and grow relationships with key journalists and media outlets.
Identify opportunities, dive into audience data, conceive, develop and pitch strategic and creative storylines to the press.
Manage the day-to-day operations of the department, including media mention monitoring and results analysis.
Represent Webedia at industry events, strengthening networking.
Support coverage of events and internal initiatives, assisting in the rapid creation of content for corporate social media channels.
Requirements
Solid experience (mid-level) in Press Relations or Public Relations, either agency-side or in-house.
Active, proven relationships with journalists covering Marketing, Advertising, Business and/or Technology beats.
Proactive, independent, hands-on attitude.
Excellent storytelling skills.
Ability to think in terms of multimedia content (short videos, photos).
Basic proficiency with media monitoring tools and social media management platforms.
Nice-to-haves: Prior experience in the B2B market or with technology/martech companies; passion for or knowledge of our focus areas: games, film, food, health and technology; basic video editing (CapCut, Premiere) or design (Canva) skills.
Benefits
MetLife life insurance
Flexible benefits card (Flash Benefícios)
Wellhub (Gympass) and TotalPass
Wellz
Hybrid: 3 days per week in the office and 2 days remote
Onboarding with essential guidance and a welcome kit
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