Hybrid Media Manager

Posted 57 minutes ago

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About the role

  • Gerente de Mídia trabalhando na W3 para campanhas digitais e offline. Liderando estratégias e desenvolvimento de equipe para marcas icônicas.

Responsibilities

  • Lead strategic and tactical media planning for campaigns with a primary focus on digital channels.
  • Manage and develop integrated online and offline media strategies aligned with clients' marketing objectives.
  • Oversee the implementation, optimization, and monitoring of campaigns across various platforms and media outlets.
  • Serve as the strategic point of contact for clients, participating in presentations, alignments, and investment recommendations.
  • Monitor performance KPIs and business metrics, producing analyses and insights for the continuous optimization of campaigns.
  • Coordinate the media team's work, ensuring quality, organization, and adherence to deadlines.
  • Contribute to the evolution of processes, methodologies, and best practices within the media area.
  • Work collaboratively with teams such as data, strategy, creative, and account management.

Requirements

  • Previous experience in digital media planning and management in an agency environment.
  • Experience with digital media platforms such as Google Ads, Meta Ads, TikTok Ads, among others.
  • Proficient in Excel and media metrics.
  • Knowledge of research platforms such as TGI, ComScore, Monitor, and others.
  • Understanding of performance metrics, the marketing funnel, and results analysis.
  • Strong presentation skills and ability to build relationships with clients and other teams.
  • Analytical, organized, and strategic mindset.
  • Experience in coordinating or developing teams.
  • Plus: Experience in offline media planning (TV, OOH, radio, print).
  • Knowledge of DV360
  • Experience in digital transformation or media innovation projects.
  • Advanced English.

Benefits

  • We value people, connections, and experiences
  • We work with iconic brands such as O Boticário, Riachuelo, Tramontina, Santander

Job title

Media Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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