Onsite Digital Marketing Manager – Website Focus

Posted last week

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About the role

  • Digital Marketing Manager focusing on website management and strategy for European markets. Collaborating with IT and marketing to ensure optimal user experience and business alignment.

Responsibilities

  • Subject-matter responsibility for the strategy, ongoing development and operation of our website with a focus on European markets
  • Defining, prioritizing and managing requirements and use cases
  • Ensuring a consistent user experience
  • Subject-matter responsibility for the implementation and further development of Adobe Experience Manager (AEM)
  • Close collaboration with IT and external partners on releases, optimizations and rollouts
  • Central liaison between marketing, country teams, agencies and the US marketing team

Requirements

  • Degree in Marketing, Business Informatics, or a related field
  • Several years of experience managing and developing websites (e.g., as a Digital Marketing Manager, Business Owner, or Product Owner)
  • Strong knowledge of AEM or a comparable enterprise CMS
  • Experience working with IT, agencies and international stakeholders
  • Strong understanding of digital user journeys, content structures and website architectures
  • Structured, conceptual approach to work, with very good German and English language skills

Benefits

  • A central role in digital marketing with real scope to shape and influence
  • Subject-matter ownership within a modern enterprise CMS landscape (AEM)
  • International collaboration with country markets and central teams
  • Dynamic environment with short decision-making paths

Job title

Digital Marketing Manager – Website Focus

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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