Analista de Comunicação e Marketing no Grupo UBEC planejando e executando campanhas digitais e monitorando métricas de desempenho. Colaborando com equipes para fortalecer a presença digital da marca.
About the role
- Marketing Director at Tubi leading the marketing strategy for Mexico. Fostering brand awareness and viewership among local audiences while collaborating with global teams.
Responsibilities
- Lead and localize Tubi’s marketing strategy for Mexico
- Oversee 360° marketing campaigns including brand, digital, social, partnerships, and experiential activations
- Leverage the power of sports to drive acquisition and engagement
- Collaborate cross-functionally with content, growth, and product teams
- Develop best-in-class sales enablement, content marketing and trade marketing for Mexico
- Develop and monitor KPIs to optimize marketing performance
Requirements
- 7+ years of marketing experience in consumer-facing industries (entertainment, media, sports, or technology preferred)
- Bachelor’s degree in Marketing, Communications, or related field
- Demonstrated success in launching or scaling consumer brands in Mexico
- Bilingual proficiency in Spanish and English
- Impressive references and a portfolio showcasing impactful campaigns
Benefits
- Tubi offers a generous Parental Leave Program
- Flexible Time off Policy
- Monthly wellness reimbursement
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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