Global Marketing Director leading marketing strategy for HIV medicines at ViiV Healthcare. Responsibilities include campaign delivery, team leadership, and collaboration with global partners.
About the role
- Senior Performance Marketing Executive driving marketing services at Intrepid Asia in Manila. Managing digital marketing campaigns and optimizing performance across ecomm marketplaces and social media.
Responsibilities
- Drive forward marketing services as a critical part of Intrepid’s overall business
- Own the relationships with a variety of brand partners
- Manage best-in-class digital marketing and execute aligned campaigns
- Set up, manage, and optimize campaigns to drive key KPI metrics across ecomm marketplaces
- Develop marketing plans and KPIs with client teams
- Manage revenue delivery and budget spending, including daily optimization
- Create A/B testing frameworks and implementation
- Manage Analytics and performance report sharing with clients
Requirements
- Bachelor’s degree in Marketing, Media, Business, or any related fields
- 2+ years (digital) marketing/e-commerce marketing experience
- Extensive knowledge of Google Ads OR eCommerce Marketplace Search Ads essential (i.e. Lazada, Shopee)
- Experience in Facebook and TikTok Ads is a plus
- Experience in tracking (e-commerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager))
- Strong understanding of major advertising success metrics
- Strong analytical skills with an excellent sense of data and numbers
- Digital Marketing Certification on Meta (Facebook) and Google Ads and e-commerce, e.g. Shopee and Lazada, Marketing Solutions background is a plus
Benefits
- Comprehensive insurance
- Ample leave
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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