Hybrid Senior Digital Strategy Manager

at Teachers' Retirement System of the State of Illinois

• Job title: Senior Digital Strategy Manager
• Job type: Full Time
• Experience level: Senior
• Salary: $92,295 - $143,980 per year
• Degree requirement: Bachelor's Degree
• Tech skills: WordPress
• Location requirements: Hybrid, Springfield, United States

About the role

• Senior Digital Strategy Manager enhancing TRS’s communications across digital platforms. Leading digital content creation and execution for public awareness and engagement strategies.

Responsibilities

• Lead the development and execution of digital strategies that enhance the visibility, reach, and effectiveness of TRS’s communications across digital platforms.
• Oversee day-to-day management and collaborate on content with CCEO and Managing Editor of TRS’s digital communication platforms, including the public website, intranet, email systems, and social media accounts.
• Provide leadership over the production of high-quality digital content across formats—web copy, email campaigns, infographics, videos, and social media posts in conjunction with the communications team.
• Apply SEO and accessibility best practices to ensure content is discoverable, usable, and inclusive for all audiences.
• Partner with internal stakeholders to translate organizational goals into digital communication plans that support awareness, engagement, and action.
• Manage digital communication calendars and coordinate messaging across channels to ensure consistency, timeliness, and brand alignment.
• Use analytics platforms (e.g., Google Analytics, email metrics, social insights) to track performance, generate reports, and inform data-driven improvements.
• Advise leadership on emerging digital trends, tools, and technologies to enhance communication and engagement.

Requirements

• Bachelor’s degree in Digital Media, Communications, Marketing, Journalism, or a related field required.
• Minimum of seven years of experience in digital communications or digital content strategy
• Proficiency with digital tools such as content management systems (e.g., WordPress, SharePoint), email marketing platforms (e.g., Mailchimp, Constant Contact, Poppulo), and social media scheduling tools.
• Experience with basic graphic design tools (e.g., Canva, Adobe Creative Suite) and video production software is preferred.

Benefits

• medical, dental and vision coverage
• TRS retirement pension plan
• option to contribute to additional State of Illinois deferred compensation plans