Field Marketing Specialist supporting real estate agents in Pittsburgh, PA, using Coldwell Banker’s programs and technology. Focusing on marketing strategy to enhance agent business.
About the role
- Sr Media Buyer overseeing media strategy and execution for Home Depot supplier portfolios. Conducting analyses and optimizing campaign performance while managing budgets for clients.
Responsibilities
- Oversee the end-to-end media strategy and execution for a diverse portfolio of Home Depot suppliers
- Standardize and lead the campaign lifecycle
- Conduct deep-dive analysis of campaign health
- Take full ownership of multi-supplier budget allocations
- Lead the development of weekly and quarterly performance narratives
- Serve as a strategic consultant for suppliers
- Establish and enforce rigorous QA protocols for campaign setups
- Build and present Quarterly Business Review presentations
Requirements
- 5–7 years of experience in media activation or ad operations
- Deep expertise in self-serve retail media platforms (e.g., CitrusAd, Criteo, or internal retailer portals)
- Ability to synthesize complex data sets into actionable strategy
- Advanced experience in client-facing roles
- Expert proficiency in ad trafficking and DSP management
- A proactive approach to identifying efficiencies in workflow
Benefits
- Equal Opportunity Employer
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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