Marketing Manager overseeing budgeting for Advertising & Promotions across TELUS brands. Collaborating with finance and marketing teams to optimize funding allocation strategies.
Responsibilities
Manage the A&P budget and maintenance of our Master Budget file throughout the year, including changes, cuts, reallocations, incremental spend and reclasses
Own end-of-month and end-of-year process and deliverables, including accrual submission, reclasses and triage, working closely with our Finance team
Manage SOW creation process in FieldGlass between our team, our primes and our agency partners
Analyze budget trends and patterns as needed to assist with strategic decision making; support the Marketing Communications teams by providing budget views throughout the year for reporting purposes as needed (eg. Quarterly Business Reviews (QBRs), Campaign Reporting, YoY analysis, etc.)
Bring various groups and primes together for budget change alignment as needed
Support the Manager of Strategy & Planning, Marketing Communications Directors and fellow team members to set, forecast and share annual A&P budgets, updating as needed throughout the year
Suggest and promote budget efficiencies in partnership with the team in order to better allocate funding to working media dollars
Act as the point of contact for all budget and billing issues, working with our Finance, Fieldglass and SAP teams as needed; assist team members with budget processes and workflow steps as needed, sharing knowledge and expertise across the team
Assist with agency and campaign scorecards
Requirements
A degree in Business Administration and / or accounting accreditation
Experience in proactively managing budgets, forecasting, adjusting & accruing
Working knowledge of SAP and Fieldglass
Work with visualization tools (Tableau and Domo)
Knowledge of the Google suite of applications, notably Slides and Sheets
Knowledge of Marketing practices and A&P is considered an asset
Highly organized, process-oriented and strong analytical skills
Action-oriented personality with strong business acumen and data-driven approach
Expert knowledge of data and analytic techniques that incorporate well into storytelling.
Benefits
Comprehensive total rewards package highlighting competitive salary and bonus structures
Minimum 3 weeks of vacation
Flexible benefits plan to meet the needs of you and your family
Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
Generous company matched pension and share purchase programs
Opportunity to give back to communities in which we work, live and serve
Career growth and learning & development opportunities to develop your skills
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