Hybrid Marketing Manager

Posted 5 days ago

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About the role

  • Marketing Manager responsible for brand positioning and integrated campaign execution at TCC GmbH, improving healthcare through digital innovation. Collaborating across departments to enhance marketing efforts.

Responsibilities

  • Positioning TCC in the market and developing a clear brand strategy
  • Independent and responsible project work in operational marketing
  • Creation and maintenance of marketing materials, presentations, and sales collateral
  • Content creation for the website and social media
  • Content planning and 360° activation across all relevant channels (website, social media, events)
  • Implementation of integrated campaigns (digital, offline, conferences)
  • Organization and execution of trade shows and conferences, including conception and logistical planning of symposia in close coordination with C‑level
  • Management and coordination of external partners such as agencies, exhibition contractors, and service providers
  • Creation of thought-leadership content for professional audiences and industry media
  • Analysis of market trends and development of growth strategies
  • Monitoring and optimization of marketing KPIs

Requirements

  • Degree in Marketing, Communications, or a comparable qualification
  • 5–10 years of professional experience in strategic and operational marketing or on the agency side
  • Practical marketing experience, ideally in a start‑up/scale‑up or in the MedTech/healthcare sector
  • Affinity for digital marketing channels
  • Strong interest in technology, innovation, and the healthcare market
  • Excellent German and English skills, written and spoken
  • Creative, structured, and proactive working style
  • Confident use of common marketing tools
  • Team player with strong communication skills and willingness to learn

Benefits

  • Attractive compensation
  • Permanent employment contract, 30 days of annual leave
  • Opportunity to shape and influence a dynamic scale‑up
  • Varied responsibilities with room for your ideas and to establish structures
  • Modern offices in Hamburg or Berlin with good transport links
  • Flexible working hours and a hybrid work model
  • Employee offers via Corporate Benefits

Job title

Marketing Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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