Social Media Manager at Kate Spade New York creating compelling content for diverse social channels. Collaborating with teams to grow online community and drive social strategies.
Responsibilities
Strategize, plan and create content for social media channels, especially TikTok, Instagram, Youtube, and Pinterest
Grow the Kate Spade New York community through compelling content and engagement
Plan, curate, and schedule daily posts across all platforms
Manage day-to-day social listening and engage with the online community
Create weekly and monthly editorial content calendars
Analyze benchmarks for measuring performance and effectiveness of social media efforts
Requirements
Bachelor’s Degree preferred
7-9 years of relevant working experience
Must be consumer-obsessed and have a passion for building community
Must be creative and be able to demonstrate content creation skills and develop thumb-stopping and needle moving social content
Must have a deep understanding of social media analytics and understand how to use social data and insights to drive the greater social strategy and impact the business in the short and long term
Must have your finger on the pulse of all trends in the social space that are relevant to the brand and Gen Z consumers.
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