Junior Marketing Specialist supporting Felyx's growth in the Benelux region. Developing campaigns and communications while collaborating with the Marketing Manager from the Amsterdam office.
About the role
- VP Marketing Enablement Leader driving strategic marketing initiatives to empower the commercial organization. Collaborating with cross-functional teams to enhance sales productivity and customer engagement.
Responsibilities
- Drive strategic initiatives to empower the commercial organization through targeted marketing programs, data-driven insights, and effective enablement tools.
- Lead the design, development, and delivery of marketing enablement initiatives that support sales teams in achieving their targets.
- Collaborate cross-functionally and serve as the strategic connector between marketing, sales, product, and analytics teams.
- Develop and manage marketing enablement reporting dashboards to provide actionable insights on program effectiveness, pipeline progression, and business impact.
- Utilize data analytics to identify gaps, optimize marketing and sales processes, and recommend strategic adjustments.
- Leverage sales enablement technologies and platforms and partner with sales enablement team for scalable distribution of content.
- Stay current with industry, competitive trends and best practices to innovate and elevate enablement programs.
Requirements
- Bachelor's Degree or, in lieu of a degree, a high school equivalent plus 10 years in marketing.
- 8+ years of experience in sales enablement, marketing operations, or related roles within a B2B environment.
- Proven track record of leading marketing enablement initiatives that drive measurable revenue growth.
- Strong analytical skills with experience in marketing analytics, reporting tools (e.g., Tableau, Power BI), CRM platforms (e.g., Salesforce) and sales enablement (e.g., Seismic)
- Excellent leadership, communication, and stakeholder management abilities.
- Process oriented with the ability to perform due diligence, strategize new approaches and lead implementation
- Ability and flexibility to travel for business as required.
Benefits
- Flexible work arrangements
- Professional development opportunities
- Bonuses
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