Marketing Manager leading the execution of Spotify's Advertising Business Marketing strategy for Mexico. Collaborating with teams to drive demand for advertising solutions in the region.
Responsibilities
Execute the annual Advertising Business Marketing Strategy for Mexico including paid, owned & earned marketing campaigns to drive in-market demand
Bring Spotify advertising to life through culturally relevant experiential activation that engage brands and agencies and build deeper consideration
Partner with relevant local trade events & industry associations to increase Spotify’s industry presence through sponsorship and attendance
Own the translation, localization and GTM execution for global marketing programs, relevant sales collateral and marketing materials like event assets or case studies in partnership with cross-functional teams
Collaborate with internal stakeholders across Brand Marketing, Sales, Comms and more to ensure innovative thinking, goals alignment and successful execution of marketing programs
Support regional activity tracking and reporting by highlighting learnings and successes, ensuring budget use is monitored and aligned with Spotify’s processes
Requirements
You have a BA or equivalent degree in marketing with 7+ years of experience in the digital media environment, preferably in a similar B2B marketing role at an ad-supported publisher/platform.
You have a deep understanding of the Mexican media landscape and how to market to an audience of brands and media agencies.
You have a proven track record managing multiple large projects with hard deadlines
You have strong experience working with experiential agencies and third party vendors to deliver scaled experiential activations.
You know how to work autonomously, managing strategy and execution as an individual contributor, and have experience working cross-functionally with different departments both locally and internationally.
You have the ability to mix creativity with strategic thinking, and demonstrate strong organizational and prioritization skills.
You have experience with Salesforce and Splash invite management tool is a plus
You are fluent in Spanish and English spoken and written is required; Portuguese is a plus.
**Please apply to this role with a resume in English**
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