Customer Marketing Specialist enhancing brand loyalty through targeted marketing initiatives at Solstice Advanced Materials. Collaborating with cross-functional teams in Morris Plains, New Jersey.
Responsibilities
Assist in developing and implementing customer-centric marketing tactics, including new content & assets to be deployed through the website and marketing campaigns
Plan, execute, and analyze marketing campaigns across various channels such as email, social media, and digital advertising.
Manage the marketing budget for your campaign tactics
Utilize customer segmentation to tailor marketing messages and campaigns for specific audiences.
Analyze customer data and provide insights to support marketing campaigns and develop customer databases
Collaborate with cross-functional teams to ensure the successful execution of marketing initiatives
Assist with lead qualification, lead nurturing, and lead assignment
Focus on top-of-funnel marketing initiatives aimed at engaging inquiries and nurturing them into qualified leads within the revenue generation funnel.
Requirements
Bachelor’s degree in marketing, Business, Communications, or a related field.
1-3 years in B2B environment and/or prior internship in related field
Strong written and verbal communication skills
Basic understanding of marketing tools and platforms
Strong attention to detail and organizational skills
Ability to work effectively in a team environment
Eagerness to learn and contribute to a fast-paced marketing team
Due to compliance with U. S export control laws and regulations, candidate must be a U.S. citizen, permanent resident, or have asylum or refugee status in U.S
Benefits
employer-subsidized Medical, Dental, Vision, and Life Insurance
Short-Term and Long-Term Disability
401(k) match
Flexible Spending Accounts
Health Savings Accounts
EAP
Educational Assistance
Parental Leave
Paid Time Off (for vacation, personal business, sick time, and parental leave)
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